Webhook vs REST API for real-time process automation - which approach wins?

I’m designing a real-time order processing system that needs to trigger Creatio workflows based on external events from our e-commerce platform. I’m torn between two integration patterns:

Option 1: Webhooks - E-commerce platform pushes events to Creatio endpoints when orders are created/updated. Event-driven architecture, immediate processing.

Option 2: REST API Polling - Creatio periodically calls e-commerce API to check for new orders. Traditional polling approach, scheduled intervals.

I’ve implemented both patterns in previous projects, but I’m curious about the community’s experience, especially with Creatio 8.6. The webhook approach seems cleaner for real-time automation, but I’m concerned about webhook retry mechanisms and handling failures. The polling approach is more predictable but introduces latency and API rate limiting concerns.

What are your thoughts on event-driven vs polling architecture for process automation? How do you handle webhook idempotency and eventual consistency trade-offs in production environments? Would love to hear real-world experiences with both patterns.

Don’t forget about agentic automation integration patterns in Creatio 8.6. You can now combine webhooks with AI-driven decision making for intelligent process routing. For example, webhook receives order event, AI agent analyzes order complexity and customer history, then routes to appropriate approval workflow. This wasn’t practical with polling due to latency. The new agentic capabilities really shine with event-driven architectures where you need sub-second response times for intelligent automation decisions.

I’ve deployed both patterns across multiple clients. Webhooks are great until your Creatio instance goes down for maintenance or has network issues. Then you’re at the mercy of the sender’s retry policy. We actually use a hybrid approach: webhooks for primary flow with a polling backup job that runs every 15 minutes to catch anything missed. This gives you real-time benefits with eventual consistency guarantees. The polling job checks for orders created in the last hour that don’t have corresponding Creatio records.

The real-time vs eventual consistency trade-off is crucial here. Webhooks give you near-real-time processing (typically under 1 second), but you need to handle out-of-order delivery and duplicate events. Polling gives you eventual consistency with predictable latency (whatever your polling interval is). For order processing, I’d argue webhooks are essential because customers expect immediate confirmation and downstream systems need to react fast. Just make sure you implement proper idempotency keys and state validation before processing each webhook.